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Digital Scavenger Hunt for Tradeshow Engagement
The Global Events Marketing Team at Blackboard really raised the bar at their recent international users conference BbWorld® 2012 . With equal energy placed on developing excellent session content and...
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Let the Giving Season Begin! We’re Celebrating #GivingTuesday Today!
As we all prepare to deck the halls and haul out the holly, MRA Services wants to make this Christmas a little merrier in our community. Starting today, we’re celebrating the first ever...
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Event Mobile Apps Part III – Who Will You Engage to Build It?
In my first post on mobile apps, I recommended seven points show organizers should consider before they launch a mobile app. In the second post, I interviewed several leaders in the mobile industry to...
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Professional Development on a Budget? – Yes, it’s Possible!
Vanessa Heavens-One of IAEE’s “20 Under 30″ Expensive airfare, hotel rooms at $200+ and the investment of time out of the office all impact the shrinking budgets for professional development. Though...
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Making Christmas Merry and Bright for Local Children
Office mascots, Sky and Lucy, keep a watchful eye over the stockings collected for the Boys and Girls Club of Snohomish County. How does a small organization make a meaningful impact in its local...
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I Scan, You Scan, We All Scan for … Free?
It’s been almost a year since my last blog post about QR codes and how they can be used use as an affordable alternative to traditional lead retrieval systems. Since then, we have actually implemented...
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Four Strategies to Position Your Association for Sponsorship Success in 2013
In their annual industry forecast, IEG predicts that North American Companies will increase their spending on sponsorship by 5.5% in 2013. That’s up from last year’s 4.4% actual increase over 2011,...
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Another Inspired Professional Joins the MRA Services’ Team!
Allow me to introduce you to MRA Services’ newest, inspiring conference management professional, Kaylee Van Nort. A recent Western Washington University graduate, Kaylee joined our team in early...
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“Speed Dating” – Igniting New Interactions Between Exhibitors and Buyers
A Collaborative Post by John Moss and Christine Hawks It seems that everyone is seeking their perfect match and the exhibit hall is no exception. Gone are the days when show organizers could simply...
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QR Codes on Name Badges Implemented at Last!
As promised in my last blog, it is now time to describe, not only the details of our actual experience implementing QR codes on attendee name badges, but also why we chose the solution we did. After...
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3 Blockbuster Film Strategies for Promoting Repeat Attendance at your Next Event
Last year, after shelling out $14 bucks to see the re-release of James Cameron’s Titanic in 3D, I pondered what it is about some movies that captivate us and linger in our memories. According to IMDB,...
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10 Ways to Enable Event Attendees to Learn From Each Other
One of our clients recently polled their attendees to ask them why they attend their annual meeting. 95% named networking as either the #1 or #2 reason for attending. My guess is that your attendees...
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QR Codes: A Non-Technical Perspective of How to Implement Effectively
Not sure how long the fad will last, but it is still here now, so if you are considering using QR codes at your next event, here are a few tips. You techy folks will want to skip right on by and head...
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The Meeting Planner’s Guide to Preparing Attendees for the Unexpected
Being the daughter of a police officer, I was raised with the dual mottoes of, “Always be prepared” and “When seconds count, help may be minutes away.” Is it any wonder that I grew up with a Type A...
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Plan for Success – Why Leadership Skills Matter to Event Organizers
I recently attended a leadership course where I learned that the key to being an effective leader is to determine what motivates the people you are trying to lead. Each person is different, so don’t...
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Improving Engagement on the Expo Floor – Digital Scavenger Hunt, Take Two
Last year, I wrote about our innovative Digital Scavenger Hunt that we managed at the Blackboard Users Conference, BbWorld® 2012. Since that blog post continues to be one of our most viewed, I thought...
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3 Event Innovations – Tested and Approved by Meeting Planners
The Pacific Northwest chapter of the Professional Convention Management Association (PCMA ) and Washington State Chapter of Meeting Planners International (MPI ) collaborate annually to co-host the...
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